Do You Want to Be a Virtual CFO?
You may have heard about virtual CFO services. It’s a concept that’s been around for a while now that allows CPAs and accounting firms to offer CFO services to smaller businesses that may not yet be able to afford a full-time CFO, writes Jody Grunden in CPA Trendlines.
What is a Virtual CFO?
Virtual CFO (or VCFO for short) stands for virtual chief financial officer. A VCFO provides outsourced accounting services at a high level for businesses.
Similar to a traditional CFO, a VCFO oversees the finances and assists with strategy around business decisions that affect the financial health of the company. A virtual CFO may be a single person or a team.
Technology is imperative to being a successful VCFO. Being remote requires you to have a solid infrastructure for communication with your internal team as well as your clients. Videoconferencing tools such as GoToMeeting and Sococo are a must. You may also want an instant messaging solution, such as Slack, which allows you to communicate in real time.
As a VCFO you’ll change the way you work. You will do more than taxes. Think of yourself as a consultant; someone who forecasts and strategizes with clients. You’ll manage bank relationships, lead weekly meetings, forecast, set companywide KPIs and much more.
The best way to start your journey to becoming a virtual CFO, is to learn from a seasoned virtual CFO firm. The onboarding process should take you through sessions where you will learn how to provide virtual CFO services, how to price the services, expected workflow and communications, processes that work, and the best tools. It’s also important to identify potential clients within your existing client base, and contact those leads to introduce the services.
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